Judge Rules that Minute Maid Pomegranate Blueberry Juice Class Action Can Proceed

By on July 14, 2015

U.S. District Judge S. James Otero rejected Coca-Cola Co.’s motion to dismiss claims that the company misrepresented its Minute Maid Enhanced Pomegranate Blueberry Juice to consumers.

The related class action lawsuit, filed in 2009, alleging that Coca-Cola’s Pomegranate Blueberry juice is mostly a mixture of cheap apple and grape juice and that consumers were misled by the product’s label which displays Pomegranates and Blueberries.  Specifically, the plaintiff referenced a recent Supreme Court case which discovered that the product contains only 0.3 percent pomegranate juice and 0.2 percent blueberry juice.

A similar case filed against Coca-Cola last November accused the company of making unfounded claims that its Minute Maid Pomegranate Blueberry 100% Fruit Juice Blend contains nutrients and amino acids that “support” the brain.

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