Sony Agrees to Settle FTC False Ad Charges for PlayStation Vita

By on December 4, 2014

The Federal Trade Commission (FTC) announced that Sony Computer Entertainment America agreed to provide consumers either a $25 cash or credit refund, or a $50 merchandise voucher to settle charged regarding alleged deceptive advertising in connection with “game changing” technology claims for its PlayStation Vita handheld game.

Sony will provide notice via email to consumers who are eligible for redress after the settlement is finalized by the Commission.  The settlement also prohibits Sony from future similar misleading advertising claims.

“As we enter the year’s biggest shopping period, companies need to be reminded that if they make product promises to consumers — as Sony did with the “game changing” features of its PS Vita — they must deliver on those pledges,” said Jessica Rich, Director of the FTC’s Bureau of Consumer Protection.  “The FTC will not hesitate to act on behalf of consumers when companies or advertisers make false product claims.”

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